There is a constant need for lifesaving blood and plasma products across Canada. UTM NextGen Lifeline is a student organization dedicated towards fulfilling these needs through public advocacy and community engagement. Throughout the school year, members can expect to participate in several donor recruitment events across campus and within the larger community. Additionally, members will be involved in planning public outreach campaigns with club leadership, curating social media tiles with the social media team, and much more! Finally, UTM NextGen Lifeline regularly interfaces with the Canadian Blood Services (CBS), thereby providing members with the opportunity to work with CBS representatives from across the country.