The Sports Business Association is a student-led organization dedicated to helping students explore and gain experience in the dynamic world behind sports—from business, marketing, and operations to nutrition, media, and performance management. Our mission is to build a fun, inclusive, and professional environment where members can learn, collaborate, and grow through hands-on opportunities, creative projects, and meaningful discussions. We strive to empower all students—regardless of background or major—to find their place in the sports industry and develop real-world skills and confidence to pursue their passions.